Bateman Books is the new name for David Bateman Publishing.

An independent New Zealand-owned book publishing company for over thirty years.

The new logo solution is smart, elegant and visually clever. It looks solid and dependable and inspires confidence and reliability.

An open book turned sideways creates two ‘Bs’ which make up the icon of the logo. The first ‘B’ is the ‘book’ and the negative space between the lettering and the ‘book’ form the shape of the second ‘B’. For Bateman Books.

How Sublime approached the rebrand.

Bateman Books